Privacy Policy

Effective Date: 11th November, 2024

At Ellipcis Informatics, we care about your privacy. We collect and use your information to provide and improve our services. We protect your data with robust security measures and comply with the Data Protection Act (DPA) and GDPR. You have rights over your data, and we are here to help you exercise them.

Introduction

Ellipcis Informatics Limited ("we," "our," "us") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://www.ellipcis.net (the "Site"). Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.

Information We Collect

We may collect information about you in a variety of ways. The information we may collect on the Site includes:

Personal Data

Personally identifiable information, such as your name, email address, phone number, job title, organisation name, and a description of your requirements and the services you are interested in, that you voluntarily give to us when you fill out a contact form on the Site.

Derivative Data

Information our servers automatically collect when you access the Site, such as your IP address, your browser type, your operating system, your access times, and the pages you have viewed directly before and after accessing the Site.

Data From Social Networks

User information from social networking sites, such as [LinkedIn, Facebook, X (formerly Twitter)], including your name, your social network username, location, gender, birth date, email address, profile picture, and public data for contacts, if you connect your account to such social networks.

Google Analytics 4

We use Google Analytics 4 (GA4) to collect and analyse user data on our Site. GA4 helps us understand how users interact with our Site, allowing us to improve our services. It collects information such as user interactions, demographics, and device information.

To enhance your privacy, we utilise anonymised IP addresses, which means that your IP address is masked before it is stored. This helps us analyse data without identifying individual users.

We are committed to obtaining your consent before collecting any data through GA4.

Cloudflare Web Analytics

We also use Cloudflare Web Analytics to gather insights about our website traffic. Cloudflare Web Analytics does not use cookies or any client-side state to collect usage metrics, ensuring a non-invasive approach to analytics. This means we respect the privacy of our visitors while still gaining valuable insights into how our Site is used.

URL Redirect Service

We use a URL redirect service at https://ellipcis.net/ to track how our links are used. This helps us understand which sources are popular and improve our services.

The information collected includes:

• Country: General location data, such as "GB" for the United Kingdom, to better understand our audience demographics.
• Date: The timestamp of when the redirect occurs, allowing us to analyze trends over time.
• Path: The specific page accessed, helping us identify popular content and user behavior.
• Destination: The URL where users are redirected, which helps us track the effectiveness of our links.
• Status Code: Indicates the result of the redirect (e.g., 302 for found), important for monitoring link health.

The first four data points are collected based on our legitimate interest. However, we will seek your consent for the collection of UTM parameters and any analytics tracking related to this data. Our goal is to gather analytics on how many clicks a URL receives, such as tracking the performance of linked social media posts, without tying this data back to individuals unless they provide consent.

Use of Your Information

Having accurate information about you permits us to provide you with a smooth, efficient, and customised experience. Specifically, we may use information collected about you via the Site to:

• Respond to your inquiries and provide you with information about our services.
• Email you regarding your inquiry or request.
• Generate a personal profile about you to make future interactions more personalised.
• Increase the efficiency and operation of the Site.
• Monitor and analyse usage and trends to improve your experience with the Site.
• Notify you of updates to the Site.
• Offer new products, services, and/or recommendations to you.
• Perform other business activities as needed.
• Prevent fraudulent transactions, monitor against theft, and protect against criminal activity.

Disclosure of Your Information

We may share information we have collected about you in certain situations. Your information may be disclosed as follows:

By Law or to Protect Rights

If we believe the release of information about you is necessary to respond to legal process, to investigate or remedy potential violations of our policies, or to protect the rights, property, and safety of others, we may share your information as permitted or required by any applicable law, rule, or regulation.

Business Transfers

We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.

Third-Party Service Providers

We may share your information with third parties that perform services for us or on our behalf, including data analysis, email delivery, hosting services, customer service, and marketing assistance.

Affiliates

We may share your information with our affiliates, in which case we will require those affiliates to honor this Privacy Policy. Affiliates include our parent company and any subsidiaries, joint venture partners, or other companies that we control or that are under common control with us.

Other Third Parties

We may share your information with advertisers and investors for the purpose of conducting general business analysis. We may also share your information with such third parties for marketing purposes, as permitted by law.

Security of Your Information

We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse.

Policy for Children

We do not knowingly solicit information from or market to children under the age of 13. If we learn that we have collected personal information from a child under age 13 without verification of parental consent, we will delete that information as quickly as possible. If you believe we might have any information from or about a child under 13, please contact us through our contact form.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons. We will notify you of any changes by posting the new Privacy Policy on the Site. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Your Rights

As a UK-based company, we comply with the Data Protection Act (DPA) and the General Data Protection Regulation (GDPR). You have the right to:

• Access the personal data we hold about you.
• Request the correction of inaccurate personal data we hold about you.
• Request the deletion of your personal data.
• Object to the processing of your personal data.
• Request the restriction of processing of your personal data.
• Request the transfer of your personal data to another party.

If you wish to exercise any of these rights, please contact us through our contact form.

Contact Us

If you have questions or comments about this Privacy Policy, please contact us through our contact form: